It started years back with the constant nagging feeling of displeasure wearing off the rack shirts and the hassle of finding a great tailor that would offer a range of fabric choices and conveniently accommodate customizations at a transparent and fair price.
The vision needed some deliberation, motivation and will power before we could take the plunge to create something of our own. We questioned ourselves extensively before we could articulate exactly what we wanted to offer, what we felt. A mantra. A short statement which later would be displayed all across our work space.

“Fine Custom Clothiers”

It was small, yet powerful. To capture the essence of the phrase “Fine” we chose to work with some of the most prestigious brands such as “Tessitura Monti”, “Andreazza & Castelli”, “Drago”, “Piacenza” & “Ermenegildo Zegna”.

Quality is paramount in our vision to succeed and as such we setup our own production unit to control our offering and continually improve on it. No small feat as experience taught us. In fact a significant component of each craftsman’s remuneration depends on achieving Zero-defects. Nothing leaves our factory until it has been checked thoroughly.

The phrase “Custom” articulated our belief that everyone is special and the garments we craft would have to fit each individual to his or her physique. This also led us to form our unique Fit Guarantee policy which enables our patrons for a risk free first purchase.

Our greater vision however is to become a leader in custom clothing through the use of technology. We are passionate about making our web portal intuitive and convenient for customers to design their garments. To state succinctly, we have a lot of ideas in our head and we are constantly working behind the scenes to be better than what we are today.